AT CMQ&T WE DO IT ALL! Scroll down from here for dozens of blog posts with project samples and lots of creativity and energy. From social media startups, to beef cattle, and from craft beer to special events and from fundraising to recruiting — we do it all! Find everything from brand-building campaigns to media and social …
Author Archives: CMQ&T Marketing & Communications
Personalizing Media Brands
Adding personalization, and customization, to an email cadence onboarding process that had gone stale, helped bring on enthusiastic new members, with affinity and connections to the membership. Adding those kinds of touches also helped drive retention rates to over 70% across the company — proving that efficiency and targeting is important, but the right messages …
Extraordinary times call for … something completely different
The Covid-19 outbreak, and the resulting reactions, changes and unrelenting news coverage, created a tense and anxious atmosphere in just about every segment of society. For Coyote Ridge Ranch, at this time of year, the majority of their contact with customers is digital — a crucial time period for sales. More than that, there was …
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GELL.COM
The idea is simple — a place in the turbulent world of social media that uses expert opinions, policy maker positions and public debate to discuss the key issues of the day. What’s different is Gell.com also adds in advanced Artificial Intelligence to weed out the bots, spam, flames and trolls. Social Media made better. …
Proud to Be — Integrated Marketing, Driving Enrollment, Fundraising Success
A comprehensive campaign to build on a strong brand identity, and move it forward. Go to proudtobe.colostate.edu to see individual examples of Rams telling their stories, and see how a comprehensive, pride-building campaign is effectively delivered to drive results. To see how a well-executed and comprehensively planned brand campaign is supposed to work, please spend …
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Coyote Ridge Ranch and the biggest show in its backyard — NWSS Plan
Each year, the National Western Stock Show in Denver is the biggest of its kind, and Hereford Breeders from around the country gather together to compete, compare and buy. We instituted a multi-media push, launched months in advance, that included a series of media relations placements, promotion of sales events, social media prompts, calendar ads …
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Niman Ranch & New Belgium Brewing team up to create Fat Tire BBQ. CMQ&T adds the fun through experiential marketing!
Niman Ranch is an amazing company, working with a network of American Family Farms who raise livestock humanely and sustainably to produced the finest tasting meat products anywhere. In June of 2019, Niman Ranch announced it had partnered with New Belgium Brewing, another great company with a commitment to sustainability. Together, these two created Fat …
Family Business, Proud Past, Ambitious Future — Crabtree Brewing Company
Crabtree Brewing Co. was founded in 2006 and is Greeley, Colorado’s original craft brewery. With a broad and diverse product line, incredible customer loyalty for their popular taproom, retail opportunities and a strong, stable business to build on, Crabtree sought a community and new customer engagement strategy and an awareness bump. Increasing competition, strong new …
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Craft Beer Product Launch – Live Music Series and Community Engagement SUCCESS all in one – B2B Partnerships drive real results
Partnering with New Belgium Brewing on a product and a launch strategy for a co-branded entry into a crowded and competitive Colorado craft beer market was a challenge and an opportunity. Old Aggie did not disappoint, using the strong brands of CSU and New Belgium to create something that far exceeded all expectations and sales …
Denver Broncos Institute – Creating, Launching and Growing History
The Denver Broncos are one of professional sports’ most revered and successful franchises and the professional sports industry is expected to eclipse $700 billion in total revenues. Clearly a place where the future is bright, and an opportunity to do something new, different and make it shine. That’s where we came in! See how we …
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